The global automotive industry is projected to grow to just under nine trillion U.S dollars by 2030. During this period, new vehicle sales will account for about 38% of this value despite the pandemic supply chain disruptions.
The global crisis pushed digitization into fast-forward. This is especially true of the auto buying process well beyond earlier trends.
U.S dealers must provide a compelling digital buying journey to attract more sales and provide modern customers what they seek. This study shows that 95% of vehicle buyers are actively using digital sources of information and 83% of consumers buying a car want to shop online to save time.
A few keys takeaways from the Auto Dealer research includes:
Learn more now with this free research: “The OSF Digital 2022 U.S. Automotive Dealership Ecommerce Benchmark Study”. Download it now!