OSF Digital enhanced Ford’s Business Operations with a Multi-Cloud Solution, Driving Personalization with Data Cloud
Quebec City, Canada (October 25, 2024) – OSF Digital, an award-winning provider of digital transformation services to companies worldwide, announced it has been awarded the prestigious 2024 Partner Innovation Award in the Auto category for its groundbreaking work in enhancing Ford South America's business operations through a comprehensive Salesforce multi-cloud solution. This innovative approach has significantly accelerated Ford's business growth by implementing user-friendly processes tailored to its specific needs.
By harnessing the power of Salesforce Marketing and Data Clouds, OSF Digital has successfully unified Ford's client databases, enabling the personalization of customer journeys and enhancing customer engagement and loyalty. This has been achieved by offering customized products and services that resonate with individual customer preferences.
"We are honored to receive the Partner Innovation Award for our work with Ford South America," said Gerard Szatvanyi, CEO at OSF Digital. "This recognition underscores our commitment to driving business growth and enhancing customer experiences through innovative technology solutions."
The seamless integration of sales, marketing, and customer service has provided Ford with a 360-degree view of its customers in the region. This holistic perspective has empowered Ford to deliver personalized assistance and targeted marketing campaigns, further strengthening customer relationships.
The automation of sales and marketing processes has resulted in substantial time, cost, and resource savings for Ford. This has led to increased efficiency and productivity, reduced errors, and enhanced accuracy and quality of work. The deployment of well-defined processes through the Salesforce Automation project, leveraging Sales Cloud, has improved sales and provided valuable insights.
OSF Digital has improved Ford's customer service with the implementation of Service Cloud, launching a call center in just three months. This initiative has elevated customer care journeys, resulting in heightened satisfaction and loyalty. The MuleSoft project has maximized Ford's return on investment by reducing the number of licenses required for integrations and minimizing effort in future projects. This strategic move has ensured significant cost savings and streamlined operations.
The OSF team leveraged the AllAi Productivity platform to deliver the Salesforce projects more efficiently. Integrated into daily operations, this invaluable tool has provided faster issue resolution, decreasing the average time to fix bugs by an impressive 74.1% (Q2'24 vs. Q3'23).
The twelfth annual Partner Innovation Awards recognize the significant contribution Salesforce partners have made across clouds, industries, and the broader partner program – including consulting firms, digital agencies, resellers and ISV partners.
About OSF Digital
OSF Digital is a global AI-powered digital transformation leader with expertise in connecting technology and strategy to drive business success. With several Salesforce awards for multi-cloud innovation, a member of multiple Salesforce Partner Advisory Boards and a proven playbook for Customer 360 success, OSF Digital seamlessly guides enterprises through their entire digital transformation journey. With a client community spanning multiple industries around the globe, OSF Digital provides personal attention and the highest level of connection with a local presence throughout North America, Latin America, APAC, and EMEA. For more information about OSF Digital, visit OSF Digital.
