By placing the customers first, brands will achieve new engagement models that bring together service, marketing, commerce, community, and more. Engage with customers in a personal way that reflects your understanding of their past actions, product usage, and other data. Customer interactions with the brand’s website will connect to their mobile app experiences and in-store visits.
Using audience segmentation, you can activate customer data across marketing, commerce, service, and beyond. Segmentation allows brands to identify specific groups of people to engage with in real-time, based on demographics, interaction history, and other customer data.
Faster time to resolution for customer inquiries and a better overall service experience is achieved by having the right information at the right time. Increased upsell and cross-sell opportunities are directly linked to service agents, who can make informed product suggestions based on the customer’s interaction history.
Brands will be able to unify their customer data to create rich customer profiles. This includes known and unknown data such as cookies, customer first-party IDs, and more. Centralized inventory management results in presenting the right product to the right customer, online or in-store.
With AI, brands can analyze and understand how and when to engage with customers to drive loyalty and improve business performance. Customer profiles are continuously updated based on behaviors that AI uses to help brands drive the most relevant mix of product/channel recommendations to optimize engagement and customer satisfaction.
By understanding past and present customer behaviors, brands can map a future relationship. Learn what happened, why it happened, what will happen, and what to do about it—with transparent, understandable AI models.
Engage more personally with your customers by adding Salesforce Marketing Cloud to your technology stack. We’ll develop a marketing strategy to fit your needs, help you transition to Salesforce Marketing Cloud, integrate it with your commerce, and manage and monitor your campaigns and platform for you.
Build a customized digital service strategy that seamlessly matches your unique requirements. By replatforming to Salesforce Service Cloud and integrating it with your commerce, you’ll increase your customer support team’s efficiency and deliver personalized customer service. Leverage our evolutive maintenance services to keep your Service Cloud running smoothly.
Enable connected commerce experiences quickly by leveraging MuleSoft’s API-led approach to integration. We’ll implement MuleSoft and customize it to your specific needs and help you get the most out of your MuleSoft investment by providing continuous support and maintenance services.
Rely on OSF to simplify and accelerate the technical side of your business. While we’re tracking data and delivering optimization programs that improve business KPIs—including conversions, revenue per visit, bounces and much more—you can focus on the business value behind the data we crunch for you.
Give your customers, employees, or partners the best digital experiences when they visit your site. We’ll map out the right strategy for your goals, develop a customized solution, implement Salesforce Experience Cloud, and provide support to ensure you offer the end-user experience you want.
Create a single source of truth for your customer data, so your marketing team can create impactful 1:1 messaging across channels. We can build your 360° customer data architecture, combine and reconcile customer identities, create customer segments, provide omni-channel recommendations to activate your customer data, and provide customer-centric dashboards for reporting and analytics.
Understand your customer engagement with deep analytics. We’ll help you access a single view of your customers and insights to make better real-time decisions. Slice and dice data using your customers’ attributes. And identify how marketing initiatives are performing on your best customers and how they’re impacting the business.Learn more
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