Perfumes & Companhia offers its customers quality perfumery and cosmetics, personalized advice, and aesthetic services such as mini-facials, makeup, manicures, pedicures, and eyelash extensions. Perfumes & Companhia opened its first store in Portugal in 1997. The company was awarded the Consumer Choice Award 2022 in the Perfumery category for the fifth consecutive year.
Focused on delivering superior in-store customer service with care and beauty counseling, Perfumes & Companhia also wanted to ensure the same high level of customer service and experience online.
The company aimed to enable omnichannel capabilities, grow its online presence, and improve customer experience and engagement through best-in-class solutions. Perfumes & Companhia was looking for a scalable, feature-rich, mobile-friendly solution, capable of supporting the high demand during special events and empowering them with a 360° customer view.
“This was a multidisciplinary project that required the input and collaboration of several teams across internal departments and external partners. OSF’s talented team, which was always available to guide us and help us through the process, proved to have a solid knowledge of Salesforce products. On the other hand, their project management skills were crucial to keeping us on track and ensuring that all the requirements of this multi-cloud project were fulfilled with quality. This project allowed us to improve our technological landscape and processes and to be more prepared to embrace future challenges, consolidate our leadership, and above all, deliver our customers the best experience.”
“OSF’s technical team did an excellent job implementing Salesforce’s “3 clouds”: Service, Marketing, and Commerce. They have extensive knowledge of Salesforce platforms, and this made us save a lot of time and work in the numerous integrations. During the project, both teams worked side-by-side in one single task force, and we had very good project control. We delivered on time and within the defined budget.”
OSF Digital’s multicloud solution leverages Salesforce Commerce, Marketing, and Service Clouds. While Perfumes & Companhia continues to rely on Zendesk for customer service support, as well as its existing SMS gateway solution, Service Cloud supports integration between the company’s Core system and Marketing Cloud.
We deployed an innovative solution tailored to Perfumes & Companhia’s needs and enabled a 360º customer view across channels.
OSF’s solution delivered new and complex ecommerce capabilities to Perfumes & Companhia. Intricate promotional activities led to customizations of a typical out-of-the-box SFRA solution, with specific promotional rules and presentation layers applied.
The implementation of OSF Digital cartridges for Salesforce Commerce Cloud offers Perfumes & Companhia innovative ways to engage with its customers: