Consumers demand omnichannel flexibility to shop when, where, and however they want, using mobile devices, in-store kiosks, IoT devices, wearables, and evening gaming consoles. Headless architecture is a technique for building digital channels that allow businesses to make customer experience updates more quickly while exceeding customer expectations.
A popular headphone, earbuds, and amp store, switched to headless architecture and has experienced a 214% increase in revenue, 82% in conversion rate year over year, and 122% increase in orders year over year. Venus Fashion, a women’s apparel company, adopted a headless commerce approach, converted their storefront and infrastructure, and increased their percentage of site pages loading under a second by more than 50%, which brought in a 24% increase in conversate rate.
If you need a primer on whether headless commerce could future-proof your business, help you increase conversions, reach more customers, and improve customers service, consider these insights from our free white paper:
Check out our free white paper, “Is Headless Right for You?” and discover how Salesforce Commerce Cloud can boost your customer satisfaction with a headless commerce approach to omnichannel sales.
Download it today!