Modern customers have high expectations regarding their interaction with the hospitality industry: they want to enjoy 1:1 personalized and meaningful experiences in a personalized hotel or restaurant loyalty program.

More than just knowing each customer, the hospitality industry should anticipate their needs and intents, ensuring the best offer, product, or service at the right time. Does your technology enable you to deliver an omnichannel journey orchestration for guests that increase loyalty? In the era of 1:1 personalization, the challenge is extracting useful insights for every customer from scattered data to define successful engagement strategies.

Building a unified view of each customer's interests and preferences into a single source of truth will allow you new ways to meet evolving guest expectations while leveraging operational efficiency. If you’re ready to reimagine how to build, measure, and drive profit from your personalized loyalty program, then Salesforce can help you:

• Provide personalized engagement using 360-degree views of the customer to engage travelers with automated, real-time, pre-trip guest interactions at scale.
• Win brand loyalty, affinity, and advocacy by engaging guests beyond their stay and building a base of lifelong customers with post-trip loyalty solutions.
• Value drivers across the journey with operational agility with systems that can scale.

Building successful and economically viable loyalty programs that make customers feel like people, not numbers, is now within reach. Find out how in our free white paper, 3 Ways to Personalize a Loyalty Program in the Hospitality Business.

Download it today!