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Establishing a Dynamic B2B Commerce Presence

JELD-WEN UK is the UK’s largest manufacturer of timber windows, doors, and stairs. JELD-WEN UK didn’t have ecommerce and was not able to provide a differentiated self-service experience to its customers. A customer’s order was processed by direct sales and customer service call centers.

JELD-WEN sought to launch a B2B commerce platform in its European markets that will enable them to streamline order processing, drive client engagement and loyalty to ultimately increase sales revenue as well as reduce internal overhead and gain better visibility on sales performance.

“We’ve been impressed by OSF Digital’s approach to the project, particularly the quality and the amount they’ve delivered in such short timeline. Their development speed has prompted us to start the roll out of the additional 15 countries sooner than we originally expected. Our customers were fascinated with how the new website is absolutely easy to use and pointed out that our B2B portal is head and shoulders above the other sites in the market”

JAMES DADD
Marketing & Ecommerce Director, JELD-WEN Europe

LEVERAGING A SCALABLE, FEATURE-RICH ECOMMERCE SOLUTION

 
  • Featured Products on the Home page
  • Country-specific product catalogs
  • Enhance reporting of sales performance
  • On time address delivery
  • Product categorization
  • Product specifications
  • Multi-step checkout
  • PO for payment
  • Search and filtering in the product catalog
  • Order templates
  • Inventory levels on PLP/PDP/Cart/Wishlist
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We implemented Salesforce Lightning B2B Commerce for the company’s MVP website for France and the UK within 3 months, and integrated the commerce solution with JELD-WEN’s existing Salesforce Sales Cloud and ERP to create a seamless environment.

 

JELD-WEN NOW IS WELL POSITIONED TO LEVERAGE THE ROBUST CAPABILITIES OF SALESFORCE LIGHTNING B2B COMMERCE SOLUTION IN ORDER TO:

 
  • Deliver exceptional ecommerce experiences for business customers by empowering them with self-service tools.
  • Drive client engagement and loyalty.
  • Enhance reporting of sales performance.
  • Reduce the overhead of their internal sales team and enable sales staff to focus on higher value activities.
  • Increase sales and online revenue.
  • Enhance reporting of sales performance.
  • Amplify its online growth by adopting powerful B2B commerce features.
  • Streamline the order process for their business customers.

 

Following this project, OSF Digital will help JELD-WEN to scale their B2B Commerce solution to incorporate 15 other countries and implement new features including a product configurator.

DOWNLOAD THE FULL CASE STUDY FOR MORE ABOUT THIS PROJECT

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