The 7th Omnichannel Retail Index uncovers how U.S. retailers and brands are delivering on the omnichannel promise and meeting rising customer demands. Industry benchmark data and best practice adoption trends will help you prioritize your digital and omnichannel roadmap and ultimately make smarter investment decisions.

This year, the Beauty and Cosmetics vertical ranked No. 8 (out of 14) for overall best practices adoption with a score of 60%. Last year, this same vertical scored 59% and ranked No. 5. Beauty brands and retailers have stayed the course when it comes to omnichannel functionalities, while other verticals have made significant improvements to meet consumer expectations.

Download the report to learn:

Where the home industry is leading against the overall retail industry

What the opportunities and growth opportunities are for beauty retailers

How to leverage the Omnichannel Retail Index to assess gaps