Safariland Accelerates Customer Engagement with OSF Digital’s BlogLINK

August 04 | 2016

Increase conversions, website visits expected with new Salesforce Commerce Cloud (formerly known as Demandware) and WordPress integration

Québec City, Canada – AUGUST 4, 2016OSF Digital, announced today it has licensed BlogLINK, its WordPress and Salesforce Commerce Cloud integration software, to The Safariland Group.

BlogLINK seamlessly integrates WordPress with Salesforce Commerce Cloud, allowing retailers to manage blog content directly from Salesforce Commerce Cloud Business Manager. Retailers enjoy flexibility and on-demand synchronization of articles between the two platforms as they update and manage content for unique customer experiences—no technical training required.

“Our military and law enforcement depend upon Safariland’s products for both their duties and their safety, so communicating effectively with customers is critical,” said Francois Carrette, Business Development Director at OSF Digital. “I’m pleased we can provide them with a tool that helps them easily update and manage essential information as needed, directly in their storefront.”

By integrating BlogLINK into its existing Salesforce Commerce Cloud, the U.S. military and law enforcement equipment manufacturer will improve resonance between their brand, their product information and their customers. Safariland expects that directing their WordPress blog audience into the online store will boost website visits and increase conversions, while keeping Safariland visitors and customers informed about products, special offers, ideas, tips and more.

About OSF Digital

OSF Digital is a leading global commerce solutions company providing technology, consulting, implementation and managed services to emerging brands and premier brand retailers. Through extensive expertise in retail and technology, OSF delivers innovative solutions across channels, devices and locales with an agile approach to scale global growth more quickly, while enabling retailers to simplify the customer experience. Discover why 90% of our business comes from referrals.
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Contact: OSF Digital
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