FEATURING: OSF Digital
20 years after its launch, Google has decided to sunset its legacy Analytics platform. More than a new version, Google Analytics 4 is emerging, with revised interfaces, redefined indicators, and a radically different data collection method.
What changes to anticipate daily? How do you make sure you don't lose any data or reports in the migration process? How do you make this change transparent to you and your teams? How to take advantage of this change in your overall ecommerce analytics ecosystem?
In this session you will learn:
About OSF Virtual Lunch & Learns:
OSF Virtual Lunch & Learn is a unique setting to collaborate, share knowledge, and gather digital transformation insights from industry leaders and peers. You are welcome to share your current digital journey and hear how other brands are succeeding.