Pacsafe Optimize Ecommerce and Content Strategy with BlogLINK

July 05 | 2017

Delivering Exceptional Customer Service via an Efficient Content Management Solution that integrates WordPress Blog with Salesforce Commerce Cloud website

Québec City, Canada – JULY 05, 2017 – OSF Digital announced today that it has licensed its BlogLINK software product to Outpac Designs Limited, for its corresponding Salesforce Commerce Cloud website, The software will allow the global bag brand to enrich their e-Commerce website with engaging stories about travel, exploration and their innovative products featuring exclusive technology in ways of securing your gear. The software will also enable visitors to purchase innovative travel products that feature unique award-winning, anti-theft technology. Ultimately, BlogLINK empowers Pacsafe to accomplish its business objectives by leveraging OSF Digital’s technologies, while improving the overall shopping experience for customers.
“After replatforming over to Salesforce Commerce Cloud, we started investigating solutions that would allow us to maintain the blog within the ecommerce website environment,” says Simon MacGregor, VP of Global Marketing & eCommerce at Pacsafe.  “We were looking for a reliable and trusted solution in the LINK marketplace that would allow our content team to work directly in WordPress without needing to hand over the task to technical personnel for manual coding. We were happy to discover that BlogLINK has all the required features we were looking for.”  
BlogLINK is the only solution certified by Salesforce Commerce Cloud that brings WordPress blog articles into the ecommerce website as Content Assets. As a very user-friendly product, BlogLINK was the natural choice for Pacsafe. With the help of this product, content management and article placement for their blog have become easy to accomplish.
Many ambitious retailers who seek to build a strong connection between their customers and their brand have adopted BlogLINK to consolidate the content to commerce strategy. BlogLINK allows retailers to create a pipeline of engaged customers by easily delivering valuable product information in the form of articles within the e-store.
At OSF, we’re always pleased to see that our products and solutions improve the bottom-line for our customers, says Anemona Stanomir, Product Marketing Manager at OSF Digital.  We’re glad that Pacsafe benefits from BlogLINK by unifying their blog and online shop traffic, while improving their customer journey.”  

About OSF Digital

OSF Digital, winner of Salesforce’s 2016 Partner Innovation Award in Retail, is a leading global commerce solutions company providing technology, consulting, implementation and Online Shop Management services to emerging brands, premier brands and retailers. Our agile approach allows us to scale global growth more quickly and enable retailers to simplify the customer experience. With over 120 ongoing projects and eight years of worldwide deployments, OSF delivers innovative ecommerce solutions across channels, devices and locales.
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Contact: OSF Digital
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