Global skincare company, based in London, UK aims to accelerate productivity of sales, marketing and reporting processes
Québec City, Canada – AUGUST 01, 2017
– OSF Digital announced it is starting work on a new project with natural health & beauty care manufacturer CBee Europe LTD, also known as Burt’s Bees.
OSF Digital will implement a basic Salesforce Sales Cloud solution for Burt’s Bees, UK & Europe. This initiative will help the company to centralize all B2B data they collect through different stores into Salesforce. The result will be improved analytics, enhanced customer relationship management and the ability to automate a variety of business activities. OSF will also provide training for the Burt’s Bees’ UK & Europe team to help them fully leverage this technology for sales data capture and reporting in Salesforce.
“At Burt’s Bees, we had a strong need for a CRM platform to support and simplify our sales and marketing processes. We used to gather all sales data in separate excel files, in different formats, which made it difficult to analyze the data as a whole. Preparing and generating reports required handling the data manually, which was time-consuming and inefficient,” says Clifford Chen, Trade Marketing Manager at Burt’s Bees. “With the Salesforce Sales Cloud implementation performed by the OSF Digital team, we are looking to enhance our reporting procedures.”
“We are pleased to be able to support Burt’s Bees’ needs with a customized implementation of Salesforce Sales Cloud that will allow the retailer to make the best use of their data,” says Oana Dereli, Director of Business Development UK, Nordics & APAC at OSF Digital.
About OSF Digital
OSF Digital is a leading global commerce solutions company providing technology, consulting, implementation and managed services to emerging brands and premier brand retailers. Through extensive expertise in retail and technology, OSF delivers innovative solutions across channels, devices and locales with an agile approach to scale global growth more quickly, while enabling retailers to simplify the customer experience. Discover why 90% of our business comes from referrals.
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