OSF Digital Licenses Smart ORDER REFILL 2.0 to Lush Handmade Cosmetics

September 01 | 2020

Securing recurring revenue and increasing customer loyalty

Québec City, Canada – September 01, 2020 OSF Digital, announced today that it had licensed its Smart ORDER REFILL 2.0, a Storefront Reference Architecture (SFRA) certified subscription cartridge, to Lush Handmade Cosmetics Ltd., an iconic Vancouver-based handmade cosmetics company.

After the company’s contract with their existing subscription software provider expired, Lush Handmade Cosmetics was looking for an alternative cost-effective solution to help them continue offering their customers the option to set up recurring orders at self-selected frequencies.

OSF Digital’s Smart ORDER REFILL 2.0, an SFRA compatible subscription cartridge for Salesforce Commerce Cloud, will help Lush to provide its customers with the option to subscribe for order replenishment and secure recurring revenue for the company. Additionally, the company will gain better insights into their customers' purchase patterns and will be able to predict demand and better plan their inventory levels. By leveraging the valuable information about their customers' replenishment needs, Lush will be able to streamline their marketing campaigns and website promotions.

“Understanding the value that the order subscription option brings to the overall customer experience, we were looking to optimize our existing offering,” said Terra Cochrane, Head of Digital at Lush Handmade Cosmetics Ltd. “Due to the recent changes in the market, Lush, like any other retailers, needed to ensure that our software investment was cost-efficient for the company and provided an enhanced shopping experience to our customers. We found that OSF’s Smart ORDER REFILL was a great fit for our needs.”

“Every single product in our portfolio of cartridges for Salesforce Commerce Cloud was designed to help merchants provide seamless customer experience and increase ROI,” said Francois Carrette, Regional Vice President – Canada at OSF Digital. “We’re happy to help Lush build stronger relationships with their customers while also securing long-term recurring revenue for their business.”

About OSF Digital

OSF Digital, winner of the 2019 Bolty Award for Best Digital Experience in the Retail and Consumer Goods category, the 2019 Partner Innovation Award in the Customer 360 category, and the 2018 Salesforce Lightning Bolt Trailblazer Award for Retail, is a leading global commerce solutions and digital transformation company that provides technology, consulting, implementation and online shop management services to emerging and premier brands, and merchants. OSF's agile approach allows it to scale global growth more quickly and enable companies to enhance the customer experience. With over 250 ongoing projects and eight years of worldwide deployments, OSF delivers connected commerce solutions across channels, devices and locales. HSBC and BDC are OSF Digital's financial partners, and Salesforce Ventures and Delta-v Capital are investors. For more information about OSF Digital, visit: OSF Digital

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Contact: OSF Digital