OSF Digital Licenses Smart ORDER REFILL 2.0 to Lush Handmade Cosmetics

Securing recurring revenue and increasing customer loyalty

Québec City, Canada – September 01, 2020 – OSF Digital, announced today that it had licensed its Smart ORDER REFILL 2.0, a Storefront Reference Architecture (SFRA) certified subscription cartridge, to Lush Handmade Cosmetics Ltd., an iconic Vancouver-based handmade cosmetics company.

After the company’s contract with their existing subscription software provider expired, Lush Handmade Cosmetics was looking for an alternative cost-effective solution to help them continue offering their customers the option to set up recurring orders at self-selected frequencies.

OSF Digital’s Smart ORDER REFILL 2.0, an SFRA compatible subscription cartridge for Salesforce Commerce Cloud, will help Lush to provide its customers with the option to subscribe for order replenishment and secure recurring revenue for the company. Additionally, the company will gain better insights into their customers' purchase patterns and will be able to predict demand and better plan their inventory levels. By leveraging the valuable information about their customers' replenishment needs, Lush will be able to streamline their marketing campaigns and website promotions.

“Understanding the value that the order subscription option brings to the overall customer experience, we were looking to optimize our existing offering,” said Terra Cochrane, Head of Digital at Lush Handmade Cosmetics Ltd. “Due to the recent changes in the market, Lush, like any other retailers, needed to ensure that our software investment was cost-efficient for the company and provided an enhanced shopping experience to our customers. We found that OSF’s Smart ORDER REFILL was a great fit for our needs.”

“Every single product in our portfolio of cartridges for Salesforce Commerce Cloud was designed to help merchants provide seamless customer experience and increase ROI,” said Francois Carrette, Regional Vice President – Canada at OSF Digital. “We’re happy to help Lush build stronger relationships with their customers while also securing long-term recurring revenue for their business.”