OSF Digital and Urban Decay at Global E-Commerce Leaders Forum 2016

Commerce and content localization success in APAC and LATAM

Québec City, Canada – AUGUST 17, 2016 – OSF Digital, announced today their attendance of the Global E-Commerce Leaders Forum (GELF) with partner Urban Decay on September 8, 2016 in Los Angeles. At the event, John PERASCO, AVP eCommerce of Urban Decay will share the brand’s recent successes in both APAC and LATAM, driven by OSF’s unique integration between their FirstSpirit CMS and Demandware platforms.

“We’re very branding-centric, down to the pixel,” says PERASCO. “OSF took that in stride, and diligently worked with us to bring Urban Decay ‘All Access’ to life—making the Urban Decay perspective on beauty available to our online retail spaces internationally.”

OSF Digital ’s successes with ecommerce and content management integrations extend to a range of retailers, from L’Oréal brands like Urban Decay and Lancôme, to military equipment manufacturer Safariland.

“Content is now important because the commerce aspect is, in many ways, already well understood,” says Darius Dumitrescu, CMS Operations Manager, OSF Digital. “So for many brands, they're trying to attain and engage new customers, and compelling content is what will make the difference.”

GELF features insights from retail thought leaders and global commerce experts on best practices in localization, customer acquisition and engagement strategies as part of a successful global commerce plan.

All trademarks and trade names mentioned herein are the properties of their respective holders and hereby acknowledged.

Contact: OSF Digital
[email protected]
1-(888)-548-4344