Setting The Stage For International Expansion

Sonae Fashion is a multinational company that manages a diverse portfolio of businesses in the retail, financial services, technology, shopping centers and telecommunications sectors. Sonae wanted to increase the growth of its business by improving the ecommerce presence of two of its brands, Zippy and Modalfa – Comércio e Serviços S.A., doing business as MO.

Sonae was looking for help with assisting these two brands in offering a coherent and seamless omnichannel experience to their customers, accelerating their ecommerce expansion into new regions and reinforcing their logistics and omnichannel capabilities.