Ballantynes Partners with OSF Digital to Enhance Customer Experience and Drive Growth

OSF Digital Partners with New Zealand’s premier luxury store to provide a full Customer 360 view

Quebec City, Canada (March 14, 2024) OSF Digital, an award-winning provider of digital transformation services worldwide, is excited to announce its partnership with New Zealand premium department store retailer J Ballantyne & Co Ltd (Ballantynes). With its flagship store located in Christchurch, as well as branches in Invercargill, Timaru, and a partner store for Seasalt Cornwall in Auckland, Ballantynes has been a trusted name in the retail industry since its establishment in 1854.

"We are thrilled to partner with Ballantynes, a true icon in the New Zealand retail industry," said Dominic Stow, VP of APAC Region at OSF Digital. "By leveraging the power of Salesforce's innovative solutions, we aim to help Ballantynes elevate their customer experience, streamline their operations, and drive business growth."

Committed to remaining in the city center and adding vibrancy to the heart of Christchurch, Ballantynes maintains a strong sense of obligation to be part of the community and continues to serve its customers with quality merchandise and excellent service. To further enhance their customer experience and streamline their operations, Ballantynes has chosen to partner with OSF Digital and implement a range of cutting-edge technologies.

“We are excited to partner with OSF Digital to enhance our customer experience and drive growth," said Greg Van Meer, Chief Operating Officer at Ballantynes. "This partnership aligns with our commitment to remaining at the forefront of the retail industry and providing our customers with the highest level of service."

This ambitious project is expected to be delivered over the next eight months, with OSF Digital's team of experts working closely with Ballantynes to ensure a seamless implementation and a successful outcome. As part of this partnership, Ballantynes will be implementing Salesforce solutions B2C Commerce Cloud, Salesforce Order Management, Service Cloud and Marketing Cloud. The partnership aims to achieve several key objectives, including enhanced website stability, automated order fulfillment, a centralized customer service system, an intuitive user interface, data analytics and reporting capabilities, and scalable and flexible IT systems.

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