Unifying Operations and Customer Experiences with a Connected Salesforce Ecosystem

A leading automotive dealership and mobility services organization partnered with OSF Digital to build a unified Salesforce ecosystem, modernize operations, and create a scalable foundation for growth across customer-facing and operational functions.

CENTRALIZED OPS ACROSS MULTIPLE BUSINESS FUNCTIONS

OSF Digital modernized legacy systems, connected customer journeys, unified customer data, and established a scalable Salesforce ecosystem supporting sales, service, commerce, marketing, and future AI innovation.

Sales Cloud and Service Cloud transformation
Automotive Cloud implementation
Marketing Cloud enablement
Data 360 for a unified customer view
MuleSoft integrations to reduce data silos
Field Service and Feedback Management capabilities
Agentforce-ready foundation for future AI initiatives

A TRUSTED PARTNER FOR B2B and B2C ENTERPRISE TRANSFORMATION

OSF Digital served as a strategic advisor throughout a large-scale transformation initiative, combining automotive industry expertise and Salesforce knowledge to guide execution and reduce implementation risk. We accelerated user adoption through a phased transformation approach to build an AI-ready customer experience platform.

THIS SOLUTION MAY BE RIGHT FOR YOU IF YOU WANT TO:

Consolidate fragmented customer data across departments
Create a single view of the customer
Standardize customer-facing and operational processes
Reduce data silos across the organization
Launch integrated B2B and B2C commerce channels
Improve customer engagement and personalization
Connect sales, service, marketing, and commerce operations

Discover the Full Transformation StoryDownload the Success Story to learn how OSF Digital helped an automotive organization unify operations, modernize customer experiences, reduce data silos, and establish a scalable Salesforce foundation for future growth.UNIFYING OPERATIONS AND CUSTOMER EXPERIENCES WITH A CONNECTED SALESFORCE ECOSYSTEM Technologies: Sales Cloud, Service Cloud, Marketing Cloud, Automotive Cloud, Data 360, B2B Commerce, B2C Commerce, MuleSoft, Agentforce, Field Service, Feedback ManagementType: Multi-Cloud, Sales Cloud, Service Cloud, Data 360, MuleSoft, Agentforce

CONNECTED CUSTOMER JOURNEYS FOR SCALABLE GROWTH

55+ BUSINESS PROCESSES REDESIGNED

1,500+USER STORIES DEFINED

NEWB2B & B2C COMMERCE CHANNELS ENABLED