Supporting a Global Manufacturer to Build a Scalable Salesforce Ecosystem Across South America

A leading automotive manufacturer partnered with OSF Digital to unify customer and dealer operations, modernize engagement, and establish a scalable Salesforce ecosystem that improved visibility, efficiency, and business performance.

ACHIEVING SUSTAINABLE GROWTH FOR THOUSANDS OF DEALERS

A leading automotive manufacturer worked with OSF Digital to unify fragmented customer, dealer, sales, service, and marketing operations through a multi-cloud Salesforce ecosystem, improving visibility, standardizing processes, and enabling scalable digital transformation across South American markets.

 Salesforce Sales Cloud for improved customer journey visibility and sales effectiveness
 Salesforce Service Cloud to connect sales, service, and dealer operations
 Salesforce Experience Cloud for dealer collaboration and self-service capabilities
 Salesforce Marketing Cloud and Marketing Account Engagement for personalized engagement and lead nurturing
 Salesforce B2B Commerce Cloud for a centralized dealer marketplace
 Salesforce Automotive Cloud supporting customer lifecycle management
 MuleSoft integrations creating a single source of truth across systems
 WhatsApp integration to expand customer communication channels

A STRATEGIC PARTNERSHIP FOR REGIONAL TRANSFORMATION

OSF Digital served as both strategic advisor and implementation partner, delivering a scalable regional blueprint that balanced consistency with local business needs while connecting marketing, sales, service, commerce, dealer, and customer experiences into a unified ecosystem.

THIS SOLUTION MAY BE RIGHT FOR YOU IF YOU WANT TO:

• Unify fragmented customer and dealer data for a 360-degree view
• Standardize sales and service processes
• Improve lead and opportunity management
• Enable personalized customer experiences
• Connect marketing, sales, service, and commerce operations
• Introduce centralized reporting and governance

Discover the Full Success StoryDownload the Success Story to learn how OSF Digital helped a leading automotive manufacturer achieve measurable business outcomes across multiple South American markets.SUPPORTING A GLOBAL MANUFACTURER TO BUILD A SCALABLE SALESFORCE ECOSYSTEM ACROSS SOUTH AMERICA Technologies: Sales Cloud, Service Cloud, Experience Cloud, Marketing Cloud, Marketing Account Engagement, B2B Commerce Cloud, Automotive Cloud, MuleSoft, WhatsApp Type: Multi-Cloud, Sales Cloud, Service Cloud, MuleSoft, Marketing Cloud, B2B Commerce

CONNECTING CUSTOMER, DEALER, AND BUSINESS OPERATIONS

R$29.9M ADDITIONAL OPERATIONAL PROFIT GENERATED

R$2.3M ROI ACHIEVED WITHIN 12 MONTHS

+462%INCREASE IN PAGE VIEWS