Modernizing Trade Promotion Operations for Strategic Growth
A global manufacturer in the agricultural sector partnered with OSF Digital to implement Salesforce trade promotion solutions, improve spend management, and drive measurable financial outcomes through modernized operations.BUILDING A SMARTER APPROACH TO TRADE PROMOTION MANAGEMENT
A global agricultural products manufacturer partnered with OSF Digital to modernize trade promotion operations using Salesforce Consumer Goods TPM and TPE, creating centralized processes, improved visibility, enhanced forecasting, and stronger financial controls across the organization.- Salesforce Consumer Goods Trade Promotion Management (TPM)
- Salesforce Trade Promotion Effectiveness (TPE)
- Data integrations and workflow automation
- Centralized promotion management
- Trend analysis and business insights
- Real-time budget tracking
- Consolidated point-of-sale, pricing, and historical data
YOUR PARTNER FOR LONG-TERM BUSINESS GROWTH
OSF Digital served as both a technology implementation and strategic transformation partner, combining delivery, managed services, change management, training, operational support, and continuous improvement to help align promotional operations with long-term business objectives.THIS SOLUTION MAY BE RIGHT FOR YOU IF YOU WANT TO:
- Replace spreadsheet-based trade promotion processes
- Improve trade spend visibility and control
- Centralize promotion planning and management
- Increase forecast accuracy
- Improve reporting and analytics capabilities
- Strengthen financial governance
- Consolidate promotional and sales data
$10.3MPROJECTED TRADE SPEND OPTIMIZATION
$600KIMPROVEMENT IN FORECAST ACCURACY
$9.2MNET CUMULATIVE EXPECTED BENEFITS OVER 3 YEARS